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DrivingSustainabilityThroughRegulationandInnovationSingaporesMICEsectorhasseenpositiveregulatorydevelopmentsinrecentyearsparticularlyinsustainabilityandenvironmentalresponsibilityStartingfromthefiscalyearof2025thegovernmentisassessingthesustainabilitycredentialsofcompaniesbiddingforMICEtenders–underscoringthenationscommitmenttointegratingsustainabilityintomultiplefacetsoftheMICEindustryAcornerstoneofthesectorssustainabilityeffortsistheMICESustainabilityRoadmapintroducedbySTBandtheSingaporeAssociationofConvention&ExhibitionOrganisers&Suppliers(SACEOS)ThisstrategicplanaimstopositionSingaporeasaleadingsustainableMICEdestinationintheAsia-Pacificregionby2030TheroadmapfocusesonestablishingsustainabilitystandardsachievingcertificationsandpromotingdecarbonisationwithintheindustryAkeymilestoneinthisjourneyistheSingaporeMICESustainabilityCertification(MSC)launchedatthebeginningof2024Thiscertificationequipsbusinesseswiththenecessarytoolstoadoptsustainablepracticesinevents–elevatingoverallsustainabilitystandardsacrossSingaporesconventionandexhibitionindustryTo furtherassist venuesinimplementingeco-friendlypracticesSTBreleased theMICE VenueSustainabilityPlaybookinlate2024 ThiscomprehensiveguideprovidesactionablestrategiesforvenuestoenhancetheirsustainabilityeffortsaligningwiththebroaderobjectivesoftheSingaporeGreenPlan2030InadditiontotheseinitiativestheTourismSustainabilityProgramme(TSP)wasintroducedtosupporttourismbusinessesatvariousstagesoftheirsustainabilityjourneyTheTSPfocusesonbuildingworkforcecapabilitiesanddevelopinginnovativesolutionstocaptureopportunitiesarisingfromtheincreasingdemandforsustainabletravelTheseregulatoryadvancementsarecomplementedbytechnologicalinnovationsthataretransformingeventexperiencesenhancingbothoperationalefficiencyandattendeeengagementHowTechnologyisEvolvingSingaporesMICEIndustryTheSingaporegovernmenthasplayeda vitalroleinsupportingtechnologicaladvancements withintheMICEsectorSpecificallytheirResearchInnovationandEnterprise(RIE)2025planwithaninvestmentofS$28billionissettodriveadvancementsinAIroboticsandinformationandcommunicationstechnology(ICT)–providingtheMICEindustrywithnewopportunitiestoleveragedeep-techsolutions6
